Sponsorship
Sponsorship rate cards, pricing formulas, and brand deal playbooks across YouTube, Instagram, TikTok, and X. Real numbers creators and brands use to negotiate.
YouTube Creator Partnerships: The New Brand Deal Hub, Explained
BrandConnect is gone. YouTube moved brand deals directly into Studio, dropped the old subscriber requirement, and pointed an AI-powered sponsor search at every monetizing channel. How it works, what it costs, and what to do before the inquiries arrive.
TikTok Sponsorship Rates by Follower Count (2026 Guide)
A viral TikTok creator with 30K followers can out-earn one with 200K. Rates by follower tier, content format, and niche, plus what actually sets your price.
How to Get Brand Deals as a Small Creator in 2026 [Verified Programs + Pitch Template]
58% of brands now use creators under 5K followers, more than double last year. Here are the verified programs you can apply to today, the pitch template that converts, and what response rates to expect.
How to Calculate Your Sponsorship Rate [2026 Formulas + Data]
The exact formula talent agencies use to price creator brand deals, with 2026 rate benchmarks by platform and tier. Stop guessing and start charging what you're worth.
Instagram Sponsorship Rates by Follower Count [2026 Guide]
A 50K creator charging $200/post vs. one charging $2,000. Same follower count, 10x different rate. See the exact variables that determine where you fall.